Menu
Your Cart

Privacy Policy

1. GENERAL
Sterling Ventures Limited together with any group companies (“we” “us” “our”) are committed to protecting and respecting your privacy. For the purposes of data protection legislation, we are the data controller and we will process your personal data in accordance with the General Data Protection Regulation (EU) 2016/679 and national laws which relate to the processing of personal data. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

2. VISITORS TO OUR WEBSITE

2.1
We may collect and process personal data about you in the following circumstances:
2.1.1
when you complete forms on our website (“Site”). This includes your name, address, email and telephone number, which is provided at the time of registering to use our Site, where you ask us to contact you about our goods or services, subscribe to our mailing list, or subscribe/request our goods and services;
2.1.2
whenever you provide information to us when reporting a problem with our Site, making a complaint, making an enquiry or contacting us for any other reason. If you contact us, we may keep a record of that correspondence;
2.1.3
details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise, and the resources that you access (see section 2.2.2 on Cookies below); and
2.1.4
whenever you disclose your information to us, or we collect information from you in any other way, through our Site.
2.2
We may also collect data in the following ways:

IP Address

2.2.1
 We may collect information about your device, including where available your Internet Protocol address, for reasons of fraud protection. We may also collect information about your device’s operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.

Cookies

2.2.2
Our Site uses cookies and similar technology to distinguish you from other users of our Site. This helps us to provide you with a good experience when you browse our Site and also allows us to improve our Site. For detailed information on the cookies we use and the purposes for which we use them see our Cookie Policy.
2.3
We may use your personal data for our legitimate interests in order to:
2.3.1
provide you with information, or services that you requested from us;
2.3.2
allow you to participate in interactive features of our Site, when you choose to do so;
2.3.3
ensure that content from our Site is presented in the most effective manner for you and for your device;
2.3.4
improve our Site and services;
2.3.5
process and deal with any complaints or enquiries made by you; and
2.3.6
contact you for marketing purposes where you have signed up for these (see section 6 for further details).
Website Links
Our Site may, from time to time, contain links to and from the websites of third parties. Please note that if you follow a link to any of these websites, such websites will apply different terms to the collection and privacy of your personal data and we do not accept any responsibility or liability for these policies. When you leave our Site, we encourage you to read the privacy notice/policy of every website you visit.

3. CUSTOMERS

3.1
We will collect details such as your name, address, phone number and email address when you order goods or services from us either via our Site or linked social media sites / other third party partner sites. We will use this information to process your order and comply with our contractual obligations.
3.2
In order to perform our contract with you, we may also need to share personal data with third parties such as payment providers and postal service organisations to assist in the delivery of goods or services you have ordered; this could include EDI partners, third party couriers, or warranty providers.
3.3
We may also advertise your feedback on our website and marketing materials (subject to obtaining your prior consent where necessary);
3.4
We will retain your information as long as we require this to provide you with the goods or services ordered from us and for a period of 6 years afterwards. Where you have subscribed to receive marketing correspondence from us we will keep your personal data for the period of time described in section 6 below.

4. SUPPLIERS

We will collect details such as your employee names, telephone numbers and email addresses in order to contact you about goods or services ordered with you, to place further orders and to pay you for the goods and/or services supplied. We will keep the personal data for 6 years further to being provided with the goods/services.

5. IF YOU FAIL TO PROVIDE PERSONAL DATA

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide the data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example to provide you with our goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.

6. MARKETING

6.1
In addition to the uses described in sections 2-4 above, where you indicate you would like to receive marketing correspondence from us, subscribe to our mailing lists or newsletters, enter into any of our competitions or provide us with your details at networking events, we may use your personal data for our legitimate interests in order to provide you with details about our goods, services, business updates and events, which we think may be of interest.
6.2
You have the right to opt-out of receiving the information detailed in section 6.1 at any time. To opt-out of receiving such information you can:
6.2.1
tick the relevant box situated in the form on which we collect your information;
6.2.2
clicking the unsubscribe button contained in any such communication received; or
6.2.3
email us at business@sterlingventures.co.uk or call us and provide us your name and contact details.
6.3
Where you have subscribed to receive marketing correspondence from us we will keep personal data 3 years from when you last interacted with us.
6.4
From time to time we may market on behalf of other companies, for example by adding banners to our website pages. Clicking on these links will direct you to a third-party site, where you should consult their privacy policy. We will not share your personal data with any third parties without your prior consent.

7. MONITORING AND RECORDING

We may monitor and record communications with you (such as telephone communications and emails) for the purpose of training, fraud prevention and compliance. We also have CCTV cameras installed in our premises for the purpose of crime prevention and for health and safety reasons. Please contact business@sterlingventures.co.uk for details on how long we store this information for.

8. AUTOMATED PROCESSING

8.1
We may occasionally consult with third party marketing organisations who use automated processing of anonymised personal data to make recommendations on economic or predictable consumer purchasing behaviours. We do not make decisions which affect an individual based purely on automated processing activities.
8.2
We occasionally carry out a credit checks on customers:
8.2.1
so that we can make credit decisions about you; and
8.2.2
to prevent fraud and money laundering.
8.3
Our search may be recorded on the files of the credit reference agency.
8.4
If further to undertaking a credit check you receive a low credit score, we reserve the right not to supply you with goods or services on credit and/or require upfront payment for the goods or services you wish to purchase. In this case a member of our team will notify you.
8.5
If you provide false or inaccurate information and we suspect fraud, we will record this. if you want to see your credit file, please contact our Customer Services team who will provide you with contact details for the Credit Agency used.

9. LEGAL BASIS FOR PROCESSING YOUR PERSONAL DATA

9.1
We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:
9.1.1
for performance of a contract we enter into with you;
9.1.2
where necessary for compliance with a legal or regulatory obligation we are subject to;
9.1.3
where necessary to protect your vital interests; and
9.1.4
for our legitimate interests (as described within this policy) and your interests and fundamental rights do not override these interests.
9.2
Sterling Ventures explicitly rely on a basis of legitimate interests when processing data in the following ways. This basis is balanced against your rights and interests and does not override your right to object.
9.2.1
Sterling Ventures may supply email addresses to fulfilment partners and couriers in order to improve the service of package delivery.
9.2.2
Sterling Ventures may monitor opening of marketing emails in order to improve the service of supplying marketing communications.
9.2.3
Sterling Ventures may contact customers with details of goods that the customer prepared for purchase where the purchase did not complete successfully in order to improve the service of purchasing.

10. DISCLOSURE OF PERSONAL DATA TO THIRD PARTIES

10.1
In addition to the third parties mentioned above, we may disclose your information to third parties for our legitimate interests as follows:
10.1.1
to staff members in order to facilitate the provision of goods or services to you;
10.1.2
to our affiliated entities to support internal administration;
10.1.3
IT software providers that host our website and store data on our behalf;
10.1.4
professional advisers including consultants, lawyers, bankers and insurers who provide us with consultancy, banking, legal, insurance and accounting services;
10.1.5
HM Revenue and Customs, regulators and other authorities who require reporting of processing activities in certain circumstances; and
10.1.6
third parties who we may choose to sell, transfer or merge parts of our business or assets. Alternatively, we may seek to acquire other business or merge with them. If a change happens to our business then the new owners my use your personal data in the same way as set out in this privacy policy.
10.2
We may disclose personal data to the police, regulatory bodies, legal advisors or similar third parties where we are under a legal duty to disclose or share personal data in order to comply with any legal obligation, or in order to enforce or apply our website terms and conditions and other agreements; or to protect our rights, property, or safety of our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
10.3
We will not sell or distribute personal data to other organisations without your approval.

11. CROSS-BORDER DATA TRANSFERS

11.1
Where permitted by applicable law, we may transfer your personal data to the United States and other jurisdictions outside the European Economic Area (‘EEA’) for the purposes set out in this privacy policy. We have implemented standard contractual clauses approved by the European Commission with those organisations along with using companies who are participants in the EU-US Privacy Shield.

12. DATA SECURITY

12.1
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
12.2
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your information transmitted to our Site; any transmission is at your own risk.
12.3
Information you provide to us is shared on our secure servers. We have implemented appropriate physical, technical and organisational measures designed to secure your information against accidental loss and unauthorised access, use, alteration or disclosure. In addition, we limit access to personal data to those employees, agents, contractors and other third parties that have a legitimate business need for such access.

13. ACCESS TO, UPDATING, DELETING AND RESTRICTING USE OF PERSONAL DATA

13.1
It is important that the personal data we hold about you is accurate and current. Please keep us informed if the personal data we hold about you changes.
13.2
Data protection legislation gives you the right to object to the processing of your personal data in certain circumstances or withdraw your consent to the processing of your personal data where this has been provided. You also have the right to access information held about you and for this to be provided in an intelligible form. If you would like a copy of some or all of your personal information, please send an email to business@sterlingventures.co.uk. In certain circumstances we reserve the right to charge a reasonable fee to comply with your request.
13.3
You can also ask us to undertake the following:
13.3.1
update or amend your personal data if you feel this is inaccurate;
13.3.2
remove your personal data from our database entirely;
13.3.3
send you copies of your personal data in a commonly used format and transfer your information to another entity where you have supplied this to us, and we process this electronically with your consent or where necessary for the performance of a contract; or
13.3.4
restrict the use of your personal data.
13.4
We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal data that we hold about you or make your requested changes. Data protection legislation may allow or require us to refuse to provide you with access to some or all the personal data that we hold about you or to comply with any requests made in accordance with your rights referred to above. If we cannot provide you with access to your personal data, or process any other request we receive, we will inform you of the reasons why, subject to any legal or regulatory restrictions.
13.5
Please send any requests relating to the above to our Data Protection Officer at business@sterlingventures.co.uk specifying your name and the action you would like us to undertake.

14. RIGHT TO WITHDRAW CONSENT

Where you have provided your consent to the collection, processing and transfer of your personal data, you have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, if applicable, please contact us at business@sterlingventures.co.uk.

15. CHANGES TO OUR PRIVACY POLICY

We reserve the right to update this privacy policy at any time, and any changes we make to our privacy policy will be posted on this page. We will notify you if there are any changes to this policy that materially affect how we collect, store or process your personal data. If we would like to use your previously collected personal data for different purposes than those we notified you about at the time of collection, we will provide you with notice and, where required by law, seek your consent, before using your personal data for a new or unrelated purpose. We may process your personal without your knowledge or consent where required by applicable law or regulation.

16. CONTACT US

We have appointed a Data Protection Officer to oversee compliance with this privacy policy. If you have any questions, comments or requests regarding this policy or how we use your personal data please contact our Data Protection Officer at business@sterlingventures.co.uk. This is in addition to your right to contact the Information Commissioners Office if you are unsatisfied with our response to any issues you raise at https://ico.org.uk/global/contact-us/

Computing Cookies

Cookies are tiny files that help track the use of the site and to personalise your journey. These cookies can be stored so that if you return to a website, that website server can call the information from the cookies stored on your computer to tailor your experience of the site.
Sterling Ventures are no different; we use cookies to help you shop our website more effectively and to place online orders – we do not store personally identifiable information in our cookie data. We also use some carefully selected 3rd party suppliers to enhance your online experience and they will place cookies on your computer for use on our website too.
Cookies are perfectly safe to be stored on your computer and almost all web browsers have cookie storing enabled as default. However, all browsers have the option of disabling cookies being stored on your computer if you wish to do this.
Please be aware that disabling cookies on your browser will reduce your ability to shop online with Sterling Ventures. We use cookies to process products in your basket and orders. Disabling your cookies will mean you cannot purchase through our website.
This would also be a common experience of reduced functionality across many websites.
To learn about how change the cookie settings for your browser please see our ‘Managing Cookies’ section.

1. INFORMATION ABOUT OUR USE OF COOKIES

Just like many other websites our Site uses cookies to distinguish you from other users of our Website. This helps us to provide you with a good experience when you browse our Website and also allows us to improve our Website.

2. WHAT ARE COOKIES?

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

3. WHAT COOKIES DO WE USE AND WHAT IS THEIR PURPOSE?

The cookies we use are both “functional” and “analytical” cookies. We use a web analytics service called Google Analytics provided by Google Inc. Google Analytic cookies allow us to recognise and count the number of visitors and to see how visitors move around the Website when they are using it. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.

ADTRACK, AFFILIATE, TD COOKIES

These cookies show us how you found our website and which website you came from. This helps us know which of our online marketing channels is most effective. They also allow us to reward some external websites for directing you to us.

AJAXA COOKIE

We use this to determine if your web browser supports some of the features of our checkout that make checkout quicker and easier to complete.

ASP.NET_SESSIONID COOKIE

This cookie allows our web servers to respond to your actions on the website such as “Add to basket” or browsing the website. The website wouldn’t work for you without it.

BASKETXML AND COOKIEID COOKIES

The items that are in your shopping basket on the website are stored in this cookie. Your shopping basket wouldn’t work without it.

FROMAD COOKIE

We use this to determine if you arrived at Sterling Ventures by clicking on an advertising link, and allows us to reward some external websites for directing visitors to us.

JSE

We use this cookie to remember if you have JavaScript enabled on your web browser. Without it the website can’t do things like display videos, so we hide this content if JavaScript is disabled.

RRSESSIONID, M, N, UC COOKIES

We use these cookies to make recommendations of products that we think might be of interest to you, based on what you and other visitors have viewed on Sterling Ventures.

REEVOO COOKIE (REEVOO_UTMB, REEVOO_UTMC, REEVOO_UTMZ, REEVOOMARK_BH_SESSION, REEVOOMARK_MARKER, REEVOOMARK_SELECTED_FOR_B_BRANCH, REEVOOMARK_VIEWED_PRODUCTS COOKIES)

These cookies enable the function of our customer review partner Reevoo. Reevoo collect and deliver impartial customer reviews on our website. This information is used to help improve the website and your shopping experience giving independent buying advice. The data stored by these cookies can be seen only by the relevant teams at Sterling Ventures and Reevoo.

_UTMA, _UTMZ

These cookies enable the function of Google Analytics for Sterling Ventures and its subsidiaries. Software, this software helps us take and analyse visitor information such as browser usage, new visitor numbers, response to marketing activity and shopping times. That information helps us to improve the website and your shopping experience, and to make our marketing campaigns relevant. The data stored by these cookies can be seen only by the relevant teams at Sterling Ventures and Google and never shows any confidential information.

4. HOW CAN I STOP COOKIES FROM BEING SAVED ON MY COMPUTER?

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. For further information about cookies and how to disable them please go to the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies/.

When you visit Sterling Ventures you may notice some cookies that aren’t related to Sterling Ventures. If you go on to a web page that contains embedded content, for example from YouTube, you may be sent cookies from these websites. We don’t control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.

Some of the business partners that may set cookies on Sterling Ventures can be seen in the table opposite.

Sterling Ventures ‘share’ tools
If you take the opportunity to ‘share’ Sterling Ventures content with friends through social networks – such as Facebook and Twitter – you may be sent cookies from these websites. We don’t control the setting of these cookies, so please check the third-party websites for more information about their cookies and how to manage them.

Further information about cookies
If you’d like to learn more about cookies in general and how to manage them, visit aboutcookies.org. If you’d like to opt out of cookies, please go to the Network Advertising Initiative website.

Please note that we’re not responsible for the content of external websites.
Partner name: Crite
Criteo uses cookies to provide you with personalised adverts when you visit other selected websites. To learn more about these cookies, please see our guide to banner advertising on the following dropdown.
Partner name: TagMan / Affiliate Window / Doubleclick / Google / Reevoo / CheetahMail / Pricerunner / Leadback / Right Media / Twitter / Facebook / IMRG cookie / Exponea
Sometimes we’ll advertise on 3rd party websites. TagMan cookies are used to help us and our advertisers see which advertisements you click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not confidential or interchangeable.
Examples of these advertisers include Google (including Google-owned DoubleClick for paid advertising on Google.com) and Affiliate Window.
TagMan provide a global Opt-Out function, whereby a user can go to their website and switch off TagMan tracking: http://eu.tagman.com/index.php/consumerprivacy.html. If you opt out in this way for Sterling Ventures, you’ll also be opting out from any other companies that use TagMan.

FACEBOOK PIXEL

We also collect information via the Facebook Pixel to better inform and tailor the adverts that we display to our customers on the Facebook Advertising platform. To find out more about what kind of information the Facebook Pixel collects head over to the Facebook Business guide.

EXPONEA EMAIL PIXEL

Sterling Ventures uses the Exponea Email Pixel on emails we send to our customers to monitor interaction rates with our emails, this allows us to assess the performance of our emails, tailor our content to meet our subscribers’ interests and ensure that we are sending emails that are relevant to our customers. We also use this data to inform us which customers aren’t engaging with our emails, allowing us to automatically reduce the frequency of sends or even remove users from our subscriber list where they have demonstrated that they are no longer interested in receiving our content.

Browser Cookie Management

You can manage the cookies that you allow on your computer through the internet browser that you use. You can also ask to be alerted every time a cookie is offered. There are instructions on how to manage your cookies using the most popular internet browsers below:

Find out which internet browser you use

On a PC: click on ‘Help’ at the top of your browser window and select ‘About’

On an Apple Mac: click on the Apple menu and select ‘About’ (make sure the browser is open)

Opting out of cookies in Internet Explorer

Choose ‘Tools’

Click on ‘Internet Options’

Click the ‘Privacy’ tab

Move the slider to choose your settings

For more detailed privacy settings click on ‘Advanced’

Opting out of cookies in Safari

Choose ‘Preferences’ from Safari menu

Select ‘Security’

Cookie settings are shown

Choose your settings

Opting out of cookies in Google Chrome

As a default, Google Chrome allows all cookies. You can manage the behaviour of first-party and third-party cookies or even block them completely.

Click on the ‘Tools’ menu

Select ‘Options’

Click the ‘Under the Bonnet’ tab

Find the ‘Privacy’ section

Click ‘Content settings’

Click the ‘Cookie settings’ tab and choose your settings

Opting out of cookies in Mozilla Firefox

You can configure which sites are allowed to set cookies, how long to keep them for, and view and manage your existing cookies.

Click on ‘Menu’, then ‘Options’

Select ‘Privacy’

Select ‘Cookies’

Choose your settings

Opting out of Flash Cookies

If you’d like to control the use of Flash Cookies on your computer, Adobe’s website offers tools to do this.

Sterling Ventures Ltd (at the address below) is the data controller for the purpose of the Data Protection Act 1998 (the Act).

You have the right to access the information that Sterling Ventures (UK) Ltd holds about you and your right of access can be exercised in accordance with the Act. You may lodge an access request for free, but depending upon the personal information you request, we may impose a charge to recover our costs in providing you with details of the information we hold about you. We will notify you of any such change upon receiving your access request, and confirm whether you wish to proceed and pay such charge.

We are always pleased to hear from our customers (even if it is a complaint!). We are always grateful for any time you spend providing us with the knowledge we need to ensure our customers are completely satisfied – we want you to return to the site and to recommend us to your friends and family. If you have any questions or feedback about this statement, or if you would like us to stop processing your information, please do not hesitate to contact a customer service member of the Sterling Ventures team, who will be delighted to answer any questions you may have.

You can either contact 0121 359 0013

Lines open: Monday-Friday 9am-6pm (excluding bank holidays).

Or, write to us at:

Unit 1-3

St Clements Road

Nechells

Birmingham

B7 5AF

1. GENERAL
Sterling Ventures Limited together with any group companies (“we” “us” “our”) are committed to protecting and respecting your privacy. For the purposes of data protection legislation, we are the data controller and we will process your personal data in accordance with the General Data Protection Regulation (EU) 2016/679 and national laws which relate to the processing of personal data. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

2. VISITORS TO OUR WEBSITE

2.1
We may collect and process personal data about you in the following circumstances:
2.1.1
when you complete forms on our website (“Site”). This includes your name, address, email and telephone number, which is provided at the time of registering to use our Site, where you ask us to contact you about our goods or services, subscribe to our mailing list, or subscribe/request our goods and services;
2.1.2
whenever you provide information to us when reporting a problem with our Site, making a complaint, making an enquiry or contacting us for any other reason. If you contact us, we may keep a record of that correspondence;
2.1.3
details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise, and the resources that you access (see section 2.2.2 on Cookies below); and
2.1.4
whenever you disclose your information to us, or we collect information from you in any other way, through our Site.
2.2
We may also collect data in the following ways:

IP Address

2.2.1
 We may collect information about your device, including where available your Internet Protocol address, for reasons of fraud protection. We may also collect information about your device’s operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.

Cookies

2.2.2
Our Site uses cookies and similar technology to distinguish you from other users of our Site. This helps us to provide you with a good experience when you browse our Site and also allows us to improve our Site. For detailed information on the cookies we use and the purposes for which we use them see our Cookie Policy.
2.3
We may use your personal data for our legitimate interests in order to:
2.3.1
provide you with information, or services that you requested from us;
2.3.2
allow you to participate in interactive features of our Site, when you choose to do so;
2.3.3
ensure that content from our Site is presented in the most effective manner for you and for your device;
2.3.4
improve our Site and services;
2.3.5
process and deal with any complaints or enquiries made by you; and
2.3.6
contact you for marketing purposes where you have signed up for these (see section 6 for further details).
Website Links
Our Site may, from time to time, contain links to and from the websites of third parties. Please note that if you follow a link to any of these websites, such websites will apply different terms to the collection and privacy of your personal data and we do not accept any responsibility or liability for these policies. When you leave our Site, we encourage you to read the privacy notice/policy of every website you visit.

3. CUSTOMERS

3.1
We will collect details such as your name, address, phone number and email address when you order goods or services from us either via our Site or linked social media sites / other third party partner sites. We will use this information to process your order and comply with our contractual obligations.
3.2
In order to perform our contract with you, we may also need to share personal data with third parties such as payment providers and postal service organisations to assist in the delivery of goods or services you have ordered; this could include EDI partners, third party couriers, or warranty providers.
3.3
We may also advertise your feedback on our website and marketing materials (subject to obtaining your prior consent where necessary);
3.4
We will retain your information as long as we require this to provide you with the goods or services ordered from us and for a period of 6 years afterwards. Where you have subscribed to receive marketing correspondence from us we will keep your personal data for the period of time described in section 6 below.

4. SUPPLIERS

We will collect details such as your employee names, telephone numbers and email addresses in order to contact you about goods or services ordered with you, to place further orders and to pay you for the goods and/or services supplied. We will keep the personal data for 6 years further to being provided with the goods/services.

5. IF YOU FAIL TO PROVIDE PERSONAL DATA

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide the data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example to provide you with our goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.

6. MARKETING

6.1
In addition to the uses described in sections 2-4 above, where you indicate you would like to receive marketing correspondence from us, subscribe to our mailing lists or newsletters, enter into any of our competitions or provide us with your details at networking events, we may use your personal data for our legitimate interests in order to provide you with details about our goods, services, business updates and events, which we think may be of interest.
6.2
You have the right to opt-out of receiving the information detailed in section 6.1 at any time. To opt-out of receiving such information you can:
6.2.1
tick the relevant box situated in the form on which we collect your information;
6.2.2
clicking the unsubscribe button contained in any such communication received; or
6.2.3
email us at business@sterlingventures.co.uk or call us and provide us your name and contact details.
6.3
Where you have subscribed to receive marketing correspondence from us we will keep personal data 3 years from when you last interacted with us.
6.4
From time to time we may market on behalf of other companies, for example by adding banners to our website pages. Clicking on these links will direct you to a third-party site, where you should consult their privacy policy. We will not share your personal data with any third parties without your prior consent.

7. MONITORING AND RECORDING

We may monitor and record communications with you (such as telephone communications and emails) for the purpose of training, fraud prevention and compliance. We also have CCTV cameras installed in our premises for the purpose of crime prevention and for health and safety reasons. Please contact business@sterlingventures.co.uk for details on how long we store this information for.

8. AUTOMATED PROCESSING

8.1
We may occasionally consult with third party marketing organisations who use automated processing of anonymised personal data to make recommendations on economic or predictable consumer purchasing behaviours. We do not make decisions which affect an individual based purely on automated processing activities.
8.2
We occasionally carry out a credit checks on customers:
8.2.1
so that we can make credit decisions about you; and
8.2.2
to prevent fraud and money laundering.
8.3
Our search may be recorded on the files of the credit reference agency.
8.4
If further to undertaking a credit check you receive a low credit score, we reserve the right not to supply you with goods or services on credit and/or require upfront payment for the goods or services you wish to purchase. In this case a member of our team will notify you.
8.5
If you provide false or inaccurate information and we suspect fraud, we will record this. if you want to see your credit file, please contact our Customer Services team who will provide you with contact details for the Credit Agency used.

9. LEGAL BASIS FOR PROCESSING YOUR PERSONAL DATA

9.1
We will only use your personal data where the law allows us to. Most commonly, we will use your personal data in the following circumstances:
9.1.1
for performance of a contract we enter into with you;
9.1.2
where necessary for compliance with a legal or regulatory obligation we are subject to;
9.1.3
where necessary to protect your vital interests; and
9.1.4
for our legitimate interests (as described within this policy) and your interests and fundamental rights do not override these interests.
9.2
Sterling Ventures explicitly rely on a basis of legitimate interests when processing data in the following ways. This basis is balanced against your rights and interests and does not override your right to object.
9.2.1
Sterling Ventures may supply email addresses to fulfilment partners and couriers in order to improve the service of package delivery.
9.2.2
Sterling Ventures may monitor opening of marketing emails in order to improve the service of supplying marketing communications.
9.2.3
Sterling Ventures may contact customers with details of goods that the customer prepared for purchase where the purchase did not complete successfully in order to improve the service of purchasing.

10. DISCLOSURE OF PERSONAL DATA TO THIRD PARTIES

10.1
In addition to the third parties mentioned above, we may disclose your information to third parties for our legitimate interests as follows:
10.1.1
to staff members in order to facilitate the provision of goods or services to you;
10.1.2
to our affiliated entities to support internal administration;
10.1.3
IT software providers that host our website and store data on our behalf;
10.1.4
professional advisers including consultants, lawyers, bankers and insurers who provide us with consultancy, banking, legal, insurance and accounting services;
10.1.5
HM Revenue and Customs, regulators and other authorities who require reporting of processing activities in certain circumstances; and
10.1.6
third parties who we may choose to sell, transfer or merge parts of our business or assets. Alternatively, we may seek to acquire other business or merge with them. If a change happens to our business then the new owners my use your personal data in the same way as set out in this privacy policy.
10.2
We may disclose personal data to the police, regulatory bodies, legal advisors or similar third parties where we are under a legal duty to disclose or share personal data in order to comply with any legal obligation, or in order to enforce or apply our website terms and conditions and other agreements; or to protect our rights, property, or safety of our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
10.3
We will not sell or distribute personal data to other organisations without your approval.

11. CROSS-BORDER DATA TRANSFERS

11.1
Where permitted by applicable law, we may transfer your personal data to the United States and other jurisdictions outside the European Economic Area (‘EEA’) for the purposes set out in this privacy policy. We have implemented standard contractual clauses approved by the European Commission with those organisations along with using companies who are participants in the EU-US Privacy Shield.

12. DATA SECURITY

12.1
Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
12.2
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your information transmitted to our Site; any transmission is at your own risk.
12.3
Information you provide to us is shared on our secure servers. We have implemented appropriate physical, technical and organisational measures designed to secure your information against accidental loss and unauthorised access, use, alteration or disclosure. In addition, we limit access to personal data to those employees, agents, contractors and other third parties that have a legitimate business need for such access.

13. ACCESS TO, UPDATING, DELETING AND RESTRICTING USE OF PERSONAL DATA

13.1
It is important that the personal data we hold about you is accurate and current. Please keep us informed if the personal data we hold about you changes.
13.2
Data protection legislation gives you the right to object to the processing of your personal data in certain circumstances or withdraw your consent to the processing of your personal data where this has been provided. You also have the right to access information held about you and for this to be provided in an intelligible form. If you would like a copy of some or all of your personal information, please send an email to business@sterlingventures.co.uk. In certain circumstances we reserve the right to charge a reasonable fee to comply with your request.
13.3
You can also ask us to undertake the following:
13.3.1
update or amend your personal data if you feel this is inaccurate;
13.3.2
remove your personal data from our database entirely;
13.3.3
send you copies of your personal data in a commonly used format and transfer your information to another entity where you have supplied this to us, and we process this electronically with your consent or where necessary for the performance of a contract; or
13.3.4
restrict the use of your personal data.
13.4
We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the personal data that we hold about you or make your requested changes. Data protection legislation may allow or require us to refuse to provide you with access to some or all the personal data that we hold about you or to comply with any requests made in accordance with your rights referred to above. If we cannot provide you with access to your personal data, or process any other request we receive, we will inform you of the reasons why, subject to any legal or regulatory restrictions.
13.5
Please send any requests relating to the above to our Data Protection Officer at business@sterlingventures.co.uk specifying your name and the action you would like us to undertake.

14. RIGHT TO WITHDRAW CONSENT

Where you have provided your consent to the collection, processing and transfer of your personal data, you have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, if applicable, please contact us at business@sterlingventures.co.uk.

15. CHANGES TO OUR PRIVACY POLICY

We reserve the right to update this privacy policy at any time, and any changes we make to our privacy policy will be posted on this page. We will notify you if there are any changes to this policy that materially affect how we collect, store or process your personal data. If we would like to use your previously collected personal data for different purposes than those we notified you about at the time of collection, we will provide you with notice and, where required by law, seek your consent, before using your personal data for a new or unrelated purpose. We may process your personal without your knowledge or consent where required by applicable law or regulation.

16. CONTACT US

We have appointed a Data Protection Officer to oversee compliance with this privacy policy. If you have any questions, comments or requests regarding this policy or how we use your personal data please contact our Data Protection Officer at business@sterlingventures.co.uk. This is in addition to your right to contact the Information Commissioners Office if you are unsatisfied with our response to any issues you raise at https://ico.org.uk/global/contact-us/

 
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it. Privacy Policy